Today I have cast my vote in the European Parliament on an issue of great principle, and helped to bring about a decisive victory.
The right of people to buy bendy bananas, crooked carrots and curvy cucumbers has been maintained.
And the Spanish – who grow boringly straight products in their acres of glasshouses – have been dished. Their attempt to reintroduce the old ‘community marketing rules’ was rejected by a large majority.
It is shameful to discard food that is healthy but misshapen. People should be able to make up their own minds about whether to buy such products.
The pity is that the result of the vote won’t make much difference to anyone. I’m quite sure that supermarkets respond to consumer demand by telling farmers only to supply them with good looking products.
People say they want choice, but how many shoppers would make a deliberate choice to buy fruit and veg that they think looks strange?
Thursday, 25 March 2010
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